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Navigating Wicked Problems in a VUCA World

Navigating Wicked Problems in a VUCA World

Jose Manuel Redondo Lopera's avatar
Jose Manuel Redondo Lopera
Mar 28, 2025
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Navigating Wicked Problems in a VUCA World
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Photo by Hendrik Morkel on Unsplash

In the ever-changing landscape of service design and innovation, we often find ourselves grappling with complexity. Two key concepts help us make sense of this: VUCA (Volatility, Uncertainty, Complexity, Ambiguity) and wicked problems. Both describe the messy, unpredictable challenges we face in designing for the futur…

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